Branding and Packaging: Bermellón
Posted: July 18, 2012 Filed under: Food & Drink, Logos & Branding | Tags: anagrama, Bermellón, branding, confectionary, design, fluorescent, graphic design, identity, logo, logo news, neon, packaging, sweets, treats Leave a comment »Bermellón is a Mexican confectionery shop that specialises in the premiumisation of traditional spicy treats typically sold on street markets. The shop’s identity and packaging, designed by Anagrama, fuses a bold and intense fluorescent colour palette with the fine detail and craft qualities of an adhesive label.
Branding and Packaging: Caramela
Posted: July 3, 2012 Filed under: Food & Drink, Logos & Branding, Packaging | Tags: anagrama, Art, Boutique, branding, Caramela, design, gotham, logo, logo-type, Mexico, Monterrty, packaging, stationery, sweets, Tradition, treats, typography Leave a comment »Caramela is a Monterrty (MX) based chocolate boutique and caterer that creates traditional treats inspired by European pastries. Their identity, designed by independent design agency Anagrama, is an unusual but striking mix of a sweet neon pink and clinical white, a subtle 80′s retro-fashion polkadot pattern, the practical/industrial and craft aesthetic of an unbleached and uncoated substrate, adhesives and white screen print, finished with a simple but contemporary Gotham logo-type.



