BPO


Bedroc designed by Perky Bros

Opinion by Richard Baird.

Logo and folder with die cut detail for technological consultancy firm Bed Roc designed by Perky Bros

Bedroc is a Tennessee-based consultancy firm that takes complex business issues and simplifies them with technology to reduce risk, optimise efficiency and creating revenue for its clients (ROC). The firm’s visual identity, created by multidisciplinary design agency Perky Bros, avoids the conventions of the industry and instead favours a direction that draws an analogy between bedrock and technology—the physical stability, sub-surface and base nature of bedrock and the in-depth and founding technological principles and practices of the business—through a logotype and collateral combination that has a layered and earthy quality.

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ITI Computers and Diventa designed by Bunch

Opinion by Richard Baird.

Logo and print designed by Bunch for ITI Computers' management software Diventa

ITI Computers is a Croatian-based software company that specialises in the development of IT solutions for the leisure, tourism and hospitality sectors. Bound by a consistent typographic and monogrammatic design solution but divided by an organic and systematic contrast of context, creative agency Bunch developed a new logo and print solution for ITI and its leading management product Diventa, which delivers an interesting richness to familiar technological cues.

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Plenty designed by Åh

Logo designed by Ah Studio for London-based web development studio Plenty

Plenty is a London-based web development studio, established by Nate VanderEnde, that has worked with a range of clients including ITV (Freemantle Media Group), Lurpak, Cravendale, Budweiser and Virgin Galactic. Plenty’s identity, created by Johanna Lundberg and Elin Svensson of independent design agency Åh, is an unusual but distinctive fusion of a stamp and material based craft aesthetic set alongside a contemporary, geometric and technological logo-type.

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