BPO


Sakki by Bond, Finland

Opinion by Richard Baird

Logotype, business cards, icons and mobile-first experience by Bond for Sakki, Finland's national union of vocational students

Sakki is Finland’s national union of vocational students. It is made up of 15-20 year olds from a variety of nations, and offers support, tackles student issues, and engages in activism. Scandinavian graphic design studio Bond worked with the union to design and develop a mobile-first experience, and a visual identity made up of tilt-responsive iconography, a bright, simple and modern colour palette and quirky logotype.

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Kosmopolis by Hey, Spain

Opinion by Richard Baird

Logotype by Hey for Barcelona literature festival Kosmopolis

Kosmopolis is a five day literature festival that takes place in Barcelona every two years, but also has a programme of ongoing events in between. The festival, since 2002, has been organized by the exhibition and arts centre Centre de Cultura Contemporània de Barcelona, and intends to promote literature in its many different forms. It does this through a series of talks and workshops. And by inviting professionals across a variety of fields; from poets, librarians and actors to comic-book artists, filmmakers and musicians, to discuss the key issues that concern the evolving nature of literature and present-day communications at large.

The centre recently worked with Spanish design studio Hey to create a visual identity for its 2017 event. Hey use colour to establish a continuity with previous events, but introduces a custom typeface that features characters informed by the digital, handwritten and painted word. This is complimented by a set of icons, and used to link programme guide, banners, signage and merchandise.

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Paulig Kulma by Bond, Finland

Opinion by Richard Baird.

Interior, print and packaging designed by Bond for Helsinki-based coffee shop, roastery and barista institute Paulig Kumla

Paulig Kulma is distinctive space, located in the heart of Helsinki, developed by Paulig, the leading coffee brand in the Nordics. It combines a coffee shop, roastery and barista institute, and intends to appeal to a broad customer group, and accommodate a variety use cases throughout the day.

Paulig Kulma serves multiple functions. From the inviting and flexible space of the coffee shop, to the industry and craft of the roastery, and the creativity and process taught at the barista institute. Although these exist within separate areas, interior design and brand identity, created by Scandinavian design studio Bond, brings these together as a continuous, integrated and rich brand experience, in print across business cards, coffee packaging and labelling, as interior graphics, menu boards and lighting, and in the choice of furnishings, fixtures and fittings.

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