BPO


Institute by Commission Studio, United Kingdom

Opinion by Richard Baird

Logotype, stationery and website by Commission Studio for New York-based full service creative studio Institute

Institute is a full service creative studio from New York working with clients to connect with people through creative direction, live experiences, concept development, content creation, production and post-production services. Institute’s work is described as being underpinned by thoughtful and meaningful creativity, and although their clients are often high profile, their presence is intentionally modest. London-based Commission Studio worked with Institute to develop a visual identity that would not overshadow their work and express their taste and attitude. This included stationery set, business cards and website, linked by the concept of magnetic strips, a technology that can open doors.

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Kristin Jarmund Architects by Snøhetta, Norway

Opinion by Richard Baird

Visual identity designed by Snøhetta for Oslo-based Kristin Jarmund Architects.

Kristin Jarmund Architects is an oslo-based architectural studio with a design philosophy that is focused on using a simplicity of form and a clarity of purpose to address complex problems, while at the same time, allowing for a contextual and human sensitivity. Reduction, as well as the duality inherent to the studio’s work, was the founding principles of their new visual identity, created by Scandinavian studio Snøhetta. This can be seen in the juxtaposition of type and image, and the recurring motif of extracts within both of these.

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Erik Penser Bank Cookbook by Bedow, Sweden

Opinion by Richard Baird.

Cookbook Christmas gift by Bedow for Erik Penser Bank 2016

Erik Penser Bank provides its clients with independent financial advice and a high-level of personal service. While large banks do provide similar services, Erik Penser Bank is Sweden’s only dedicated private banking business.

Professionalism, experience and an individualised service practice is expressed throughout the bank’s visual identity, created by Bedow, in the personable and less corporate association and aesthetic qualities of a new monogram. This then informs some distinctive pictograms, is paired with a custom typeface and set across uncoated papers and boards.

Bedow continue to work with Erik Penser Bank, drawing its brand identity across a Christmas gift for the bank’s clients; a cookbook that holds eighteen recipes from the resident chef. Titled Matnyttiga råd, this is a limited edition 130×210 mm hardbound book of 32 pages with a green fabric cover and a white block foil print finish.

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