From The Readers No.5

Selected by Richard Baird.


BP&O gets sent a lot of great projects. Some these, however good they maybe, do not quite work as a review, and it is always a shame to pass up the opportunity to share them. In this weekly feature, published Saturday mornings and titled From The Readers, BP&O gathers together and posts some of the work sent over during the last two weeks. This week, work from Franklyn, dn&coFieldwork, Blacksheep and Project M+.


Capsule by Franklyn, United States


Capsule by Franklyn, United States

Michael Freimuth got in touch a couple of weeks back with news of Franklyn’s work for OTHR, reviewed on BP&O here. He also mentioned BP&O should also keep an eye out for the studio’s work for Capsule, a new platform for prescription collection and delivery. This went live on their site last week. As an expression of Capsule’s simple, trusted and easy-to-use service, Franklyn’s brand identity is a flexible and convivial system of patterns, accessible language and straightforward digital interface. The studio was also involved in the creation of packaging, print and environmental graphics for Capsule’s Manhattan store.

See more of this project here.


Blacksheep, United Kingdom


Blacksheep, United Kingdom

Design Director Annette Dennis e-mailed BP&O with images of Blacksheep’s new stationery set. Blacksheep is a London-based multidisciplinary design agency who, over the last 5 years, have become experts in the hospitality, food and beverage sector, creating holistic experiences that use every touchpoint, from visual identity design and spaces to uniforms, tableware and websites. To better reflect this specialisation Blacksheep refreshed its visual identity and website in collaboration with Bong, and drew up a new stationery set, a pleasant urban colour palette of white, cool and warm grey papers and boards.

Check out Blacksheep’s new website here.


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This week BP&O took a look at Studio South’s collaboration with Auckland-based luxury property development The International, Mucho’s brand identity for Dutch wine experts and subscription service Sommos, and Marx’s work for The True Honey Company, a New Zealand-based mānuka honey specialist.


White City Place by dn&co, United Kingdom


White City Place by dn&co, United Kingdom

Carmen Marrero dropped BP&O a note on behalf of London-based design studio dn&co. with information on their latest project, the visual identity for White City Place, a new creative business district in London. Built around the concept of “Networked for Creative Thought”, “the brand celebrates White City Place as the crucible for creative ideas – a hub where transport, social, brain and technical networks come together to provide modern businesses with the inspiration to thrive”. The dynamic, collaborative and hub-based environment that White City Place intends to be is articulated visually by dn&co. through a network of overlapping shapes and patterns, the gradation of colour and animation.

Read more about this project on Design Week.


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Thank you to the following, who kindly sent images, descriptions and links in over the last few weeks. Joanna Bean Martin of design studio After All, Andrea Dell’Anna, Jacob Little of Fiasco Design, Sibel Ekemen, Estera from design studio Étiquette and Eugenia Díaz.


Voltalab by Eve Warren, United Kingdom


Voltalab by Eve Warren, United Kingdom

Leeds-based graphic designer Eve Warren got in touch with some insight into Fieldwork’s brand identity for Voltalab. Voltalab is a new recording studio built in the space where Cargo Studios and Suite 16 used to be. It is renowned for its work with bands such as New Order, Joy Division, Happy Mondays and The Stone Roses.

Inspired by the building’s rich heritage, Fieldwork wanted to capture the energy and legacy of the space, and establish an authentic brand that brought the old and the new together. This was achieved through referencing old recording equipment, documents, gig posters, and photographs, and mixing imagery associated with the long history of sound engineering and those of chemistry and science.

See more of this project here.


Westbound by Project M+, United States



Creative Director Cleo Murnane of LA-based design and architecture studio Project M+ got in touch with links to the studio’s work for Westbound, a cocktail bar and bistro located on the grounds of the original Le Grand Station of Santa Fe railway. The bar features an interior inspired by luxury railcars of past and present. This also makes its way across brand identity, manifesting itself materially through fabric menu covers, stamps and copper block foil, and graphically through art deco references, vintage hand-drawn map of the area and a logo that plays with a stylised W and the grill of a train.

See more of this project here.


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