Treadwell designed by Perky Bros
Posted: Filed under: Architecture and The Built Environment, Logo Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Design News, Design Opinion, Design Reviews, Designed by Perky Bros, Graphic Design, Graphic Design Trends: Monolinear Illustration, Line Craft, Logo Design & Branding Blog, Logo Designs, Logo Opinion, Logos, Logotypes, Sans-serif Logotypes, The Best Brand Identities of 2013, Typography Comments Off on Treadwell designed by Perky Bros 
Treadwell is a Kansas-based floor installation business that specialise in no-nonsense solutions that last. Perky Bros, the agency behind their name, visual identity and website, describe Treadwell’s philosophy as about ‘standing upright, walking the walk and empowering clients to move forward with confidence, secure in the knowledge that they’ve chosen the right product and the right people for the job’. The agency distilled this philosophy into an identity that unties the perceived strength of buffalos and geometry with the contemporary, on-trend restraint of a single consistent line weight and matching logotype.
Highpark designed by Face
Posted: Filed under: Architecture and The Built Environment, Logo Reviews | Tags: Brand Identity, Brand Identity Reviews, Branding, Brochure Design, Business Card Design, Design News, Design Opinion, Design Reviews, Designed by Face Creative, Foil Blocking, From Latin America, Gold Foil, Graphic Design, Logo Design & Branding Blog, Logo Designs, Logo Opinion, Logos, Logotypes, Luxury Logos and Packaging Design, Mexican Design, Monogram Design, Sans-serif Logotypes, The Best Brand Identities of 2013, The Best Logo Designs of 2013, Uncoated Papers & Cards Comments Off on Highpark designed by Face 
Highpark is a new residential project located in the middle of San Pedro Garza García and described by Face – the agency behind the development’s visual identity, print work and website – as ‘arguably one of Latin America’s most affluent municipalities’ and widely credited as an “architectural masterpiece”.
Face go on to say that the “project needed to speak volumes about the brand’s commitment to creativity, sophistication, and quality of lifestyle. It was conceived by superstar Mexican architect Michel Rojkind, and envisioned as an urban development of luxury residences in northern Mexico’s most exclusive corner.” As such Face created a “clean, polished, unobtrusive aesthetic designed to beautifully showcase the project, using sharp, classic typography, and the fool-proof duo of black and gold.”
Daniel Hopwood designed by Two Times Elliott
Posted: Filed under: Architecture and The Built Environment, Interior Design, Logo Reviews | Tags: Brand Identity Reviews, Branding, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Two Times Elliott, Embossed Business Cards, Graphic Design, Interior Design, Logo Design & Branding Blog, Logo Designs, Logo Opinion, Logos, Minimal Design, Minimal Logos, Monogram Design, Responsive Websites, Sans-serif Logotypes, The Best Brand Identities of 2013, The Best Logo Designs of 2013, Typography, Uncoated Papers & Cards Comments Off on Daniel Hopwood designed by Two Times Elliott 
Daniel Hopwood is a small bespoke London-based multidisciplinary design studio – working within the fields of architecture, landscape architecture and interior design – that offers its clients a creative, practical and personal service.
The studio’s identity, created by Two Times Elliott, takes the often ornamental detail of monograms of the past—a traditional distillation of a craftsman’s pride in product quality and individualised service practice—and gives it a very contemporary, geometric resolution with a solid sense of structure— through a simple consistent line weight and negative space—and a duality that mixes an H with what looks like a table and chair pictogram. Set alongside the broad, generously spaced characters of a sans-serif logo-type and a striking economical single red spot colour, the identity achieves a nice but subtle thematic union of layout, build, furnishing and functionality while the use of an uncoated, mixed-fibre, recycled substrate and a blind deboss across the collateral add a crafted, sustainable undertone that conveys an appreciation for material and material texture.
