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Lo Siento designed by Mucho

Logo created by Mucho for Barcelona based design studio Lo Siento

This week sees the launch of Barcelona-based brand and graphic design agency Lo Siento’s new visual identity. Created out-of-house by international studio Mucho, the solution blends a modern serif logo-type with a reductionist approach to letter-forms through reification and an industrial, hand-stenciled treatment across the business cards to visualise an unusual industrial and artisan design philosophy.

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Etxe designed by Blok

Logo designed by Blok for Mexican industrial design studio Etxe

“Etxe is a small, innovative industrial design studio based in Mexico City. Their philosophy is to design to the very essence of a product. There is no room for extraneous elements; they believe that the beauty and artfulness of a product lies in its purest functionality. The identity itself is thus a distillation of their unique approach.”

– Blok

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Briggs & Cole designed by Freytag Anderson

Logo design by Freytag Anderson for art and design partnership Briggs & Cole

Briggs & Cole is a Glasgow-based art and design partnership that specialises in the creation of ‘statement’ products for interior settings. The company commisioned independent design studio Effektive, now Freytag Anderson, to resolve their unique, practical and simple approach to high quality design through a new brand identity solution.

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