Sébastien Bertrand is a contemporary art gallery – located on Geneva’s Rue du Simplon street – that has curated work from artists such as Cynthia Westwood, Sam Kaprielov and Tom Fruin. The gallery’s identity, designed by visual communications and graphic design studio Neo Neo, mixes a humanist sans serif logo-type built from a bespoke web font, a monochromatic colour palette and uncoated substrates to achieve both a contemporary arts and crafts sensibility and on-line functionality.
“Delfina Foundation is an independent, non-profit foundation dedicated to facilitating artistic exchange and developing creative practice through residencies, partnerships and public programming, with a special focus on international collaborations with the greater Middle East & North Africa”. The foundation’s visual identity, developed by London-based design agency Spin, mixes a bold typographic solution and underline detail, a modern take on a classic monogram, large images with wide borders and a pastel, black and white colour palette – delivering utility and functionality to contemporary arts and crafts.
New York-based studio DIA have developed the brand identity for Fin Collective, a new custom surfboard business from Rick Malwitz, a craftsman who began producing boards in 2004 from a ‘dusty basement in landlocked Philadelphia’. DIA’s solution establishes a minimal but professional platform which avoids the over-enthusiastic, excessive energy and sharp design cues typically associated with the industry, in favour of a restraint and consistency that conveys high quality, craft and Rick’s close personal relationship with the sport, through an abstract logo-mark, uppercase logotype, personal photography and broadly-spaced lowercase typography.