NYC Parks designed by Pentagram

New logo by Pentagram for New York's park land, properties, and attractions

The green leaf represents over 29,000 acres of New York park land, properties, and attractions which include Coney Island Beach, Flushing Meadows and Central Park. Managed by the New York City Department of Parks and Recreation the spaces and facilities are visited by millions of New Yorkers and tourists throughout the year. This month will see the launch of a new identity system that was developed by Pentagram and led by Paula Scher that includes refinements to the logo-mark, a new typographical treatment and revisions to its application across a wide variety of touch points.

Continue reading this article

Sophia Georgopoulou

Logo and print for and by freelance designer Sophia Georgopoulou

Sophia Georgopoulou is a designer from Athens Greece, with experience in branding, visual communication, web development, packaging and print. This year Sophia created a new logo-mark and ecologically inspired stationary concept to represent her design services.

Continue reading this article

Easy Bean Fairtrade

Packaging for British natural convenient food brand Easy Bean Fairtrade

Easy Bean created in 2007 by Somerset based Christina Baskerville is a ready meal product made from 100% natural ingredients, hand prepared in small batches and retails in a number of stores including Waitrose, Sommerfield and John Lewis. This month the range will expand to include two new varieties which will be the first Fairtrade ready meal on the UK market.

Continue reading this article