Paco Rabanne by Zak Group, United Kingdom
Posted: Filed under: Fashion, Graphic Design Reviews, Logo Reviews | Tags: Bag Design, Brand Book, Brand Guidelines, Brand Identity Reviews, Branding Agency, Branding Blog, Branding Reviews, British Design, Design For Print, Design Opinion, Design Reviews, Designed by Zak Group, Fashion Store, Fonts In Use: Geometric Sans-serif, From Europe, From the United Kingdom, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Sans-serif Logotypes, The Best Brand Identities of 2016, The Best Graphic Design Work of 2016, The Very Best of 2016, Typography Comments Off on Paco Rabanne by Zak Group, United KingdomOpinion by Richard Baird.
Paco Rabanne is Spanish designer and French fashion label established in 1966 with a catalogue of ready-to-wear garments, shoes, fragrances and accessories. Rather than an interest in the past, Paco Rabanne, who originally trained as an architect, has created strong silhouettes from new materials, and often rejected the spirit and art of the time.
Paco Rabanne’s creative director Julien Dossena worked with the London-based design studio Zak Group to reinterpret and express the essence of the fashion label through a new visual identity system, which would coincide with the opening of the label’s first new shop in ten years. Zak Group revised logo and monogram, devised a custom typeface and took a new approach to show invitations, lookbooks and bags, campaigns, art direction and website.
This post was updated June 2017 with images of, and insight into, Paco Rabanne’s latest lookbook and show invitations, also designed by Zak Group.
Altaskifer by Neue, Norway
Posted: Filed under: Architecture and The Built Environment, Graphic Design Reviews, Logo Reviews | Tags: Animated Logos, Bag Design, Brand Identity Reviews, Branding Agency, Branding Blog, Branding Reviews, Colour in Use: Green, Design For Print, Design Opinion, Design Reviews, Designed by Neue, Designed in Oslo, Fluorescent Ink, Fonts in Use: Brown, Fonts In Use: Geometric Sans-serif, Fonts in Use: GT Sectra, From Scandinavia, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Norwegian Design, Sans-serif Logotypes, Spot Colours, The Best Brand Identities of 2016, The Best Graphic Design Work of 2016, Tote Bag Design, Type Foundry: Grilli Type, Type Foundry: Lineto, Typography, Uncoated Papers & Cards Comments Off on Altaskifer by Neue, NorwayOpinion by Richard Baird.
Alta Quartzite is a natural building material quarried from the mountains of Norway’s Alta region with a unique green/grey colour, fine texture and hard wearing non-slip properties. These make it a good choice for both interior and exterior applications, from roofing, paving and staircases, to roads and walkways. Although it is material with a long history of use it is being utilised in increasingly more innovative ways, and on an international scale.
Working on the mountainside of Peska, Norwegian company Altaskifer mines Alta Quartzite using traditional methods, and is a joint sales and marketing company for the entire slate industry in the Alta region.
Altaskifer worked with Scandinavian graphic design studio Neue to develop a brand identity that would run across a variety of touch points. These are now linked by the concept of “rough beauty” and the history of the material, from the hard manual labour and functional focus of the past, to today’s modern design and crafted contexts. This is visualised through a bright but simple colour palette, typographical contrast and the meeting of organic and geometric form across business cards, tote bags, brochure and soon to launch website.
Wadha by Two Times Elliott, United Kingdom
Posted: Filed under: Fashion, Graphic Design Reviews, Logo Reviews | Tags: Bag Design, Brand Identity Reviews, Branding Agency, Branding Blog, Branding Reviews, British Design, Coloured Paper, Design For Print, Design Opinion, Design Reviews, Designed by Two Times Elliott, Fonts in Use: Calibre, Fonts In Use: Geometric Sans-serif, From Europe, From the United Kingdom, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Material Thinking, Minimal Design, Minimal Logos, Minimalist Brand Identities, Sans-serif Logotypes, Swing Tag Design, The Best Brand Identities of 2016, The Best Graphic Design Work of 2016, The Very Best of 2016, Type Foundry: Klim Type Foundry, Typography, Uncoated Papers & Cards, White Block Foil, White Ink Comments Off on Wadha by Two Times Elliott, United KingdomOpinion by Richard Baird.
Wadha is a Islamic fashion brand for women, established in 2010 in the city of Doha, Qatar, by Wadha Al Hajri. Garments by Wadha are characterised by unique fabrics and cuts, contemporary, clean and slightly irregular shapes, and single colour. This aesthetic is reflected throughout Wadha’s brand identity, designed by British graphic design studio Two Times Elliott, not only in typographic form and a solid colour palette but also in material choice, print finish and structure. This links assets such as notecards, bags, tags and business cards.
