Finchtail by Believe in, United Kingdom
Posted: April 23, 2015 Filed under: Fonts in Use, Logo Reviews, Packaging Reviews, Technology | Tags: Back of Pack Design, Best Packaging Designs, Brand Identity Reviews, Branding Blog, Branding Reviews, British Design, Colour in Use: Orange, Coloured Paper, Creative Packaging, Design For Print, Design Opinion, Design Reviews, Designed by Believe In, Die Cut Design Detail, Fonts in Use: Monosten, From Europe, From the United Kingdom, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Minimal Logos, Mobile Phone Accessory Packaging, Monospaced Logotypes, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Paper and Card Packaging, Sans-serif Logotypes, Spot Colours, Technology Packaging, The Best Packaging of 2015, The Very Best of 2015, Type Foundry: Colophon, Typography, Uncoated Papers & Cards 9 Comments »Opinion by Richard Baird.
Finchtail is dedicated to the design and manufacture of simple, useful and sustainable solutions to everyday problems. Its first product, a low-cost, flat-packed card tablet and mobile phone stand, features a distinctive brand identity and packaging design treatment developed by UK based graphic design studio Believe in. Monospaced type and corrugated card sit alongside die cut detail, white ink, a bold pattern and a bright dyed board, carefully balancing moments of utility, quality and aesthetic flourish. Alongside visual identity and packaging design, Believe in went on to create point-of-sale, website, marketing materials and a stop-frame video in collaboration with Thank You Mam.
Eden Project – Big Lunch Extras by Believe In
Posted: February 13, 2015 Filed under: Education, Leisure and Tourism, Logo Reviews | Tags: Brand Guidelines, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding News, British Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Believe In, Festival and Event Brand Identities, Illustration, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Opinion, Sans-serif Logotypes, The Best Brand Identities of 2015, The Best Logo Designs of 2015, Uncoated Papers & Cards, Visual Identity Design Blog 1 Comment »Opinion by Richard Baird.
Eden Project is visitor attraction set within in a former mineral pit in the county of Cornwall, England. It houses a diverse collection of plant and flower species collected from around the world, cared for under two large geodesic biodomes that maintain artificial Mediterranean and tropical climates. The bigger of the two domes is home to the largest indoor rainforest in the world. Eden Project hosts a variety of seasonal events throughout the year and is involved in the development of community programmes.
Design studio Believe In worked with the attraction to create the brand identity for Big Lunch Extras, a series of events designed to help individuals across the UK create positive change within their communities, and builds on The Big Lunch, a 3 year Lottery Fund and Halifax supported initiative that looks to bring people and their neighbours together in a simple act of community, friendship and fun.
Working with illustrator Parko Polo, Believe In’s solution connects to the idea of places and conversations through a rich and convivial illustrative approach, one that also subtly references the Eden Project’s famous structures, and extends across print communication, promotional merchandise, wayfinding, display materials and online experience.
Clive’s Gluten Free Pies designed by Believe In
Posted: August 20, 2014 Filed under: Food and Drink, Packaging Reviews | Tags: Back of Pack Design, Best Packaging Designs, Box Packaging, British Design, Designed by Believe In, Food Logos and Packaging Design, Food Packaging, Food Photography, Handcraft, Packaging Design, Packaging Design Blog, Packaging News, Packaging Opinion, The Best Packaging of 2014 Comments Off on Clive’s Gluten Free Pies designed by Believe In 
Clive’s is producer of healthy, handmade, free-from foods that include a variety of pies, pasties, dips and cakes. They have a small dedicated team working from a kitchen in South Devon and ship their products nationally to health food shops such as Holland & Barrett and to online retailers goodnessdirect and Ocado. Design studio Believe In have worked with Clive’s since 2005 and have been responsible for creating the packaging for many of their products. Recently, Believe In were given the opportunity to update the packaging for Clive’s original range of individual gluten free pies — which have rapidly grown in popularity — and for their frozen twin packs as they expand into Europe.
