Silver & Green is a producer, importer and wholesaler of authentic Mediterranean delicacies such as olives, olive oil, tapas and meze, established in 2007 and located in the English Lake District. Silver & Green describes itself as a ‘family of foodies’ who share a passion for the Mediterranean, high quality artisanal products and good customer service.
Dorset based Salad Creative were recently commissioned to redesign Silver & Green’s brand identity and packaging in a way that would increase its appeal to delis, farm shops and food halls. Recognising that the market is currently well-served by a multitude of rustic and heritage brands, Salad Creative chose a playful, modern and handcrafted aesthetic that avoided the ‘obviously rustic’ and drew inspiration from the variety of ingredients and their Mediterranean origins.
Finísima is the latest ale to emerge from the independent Mexican beer brewing category and is described as being for both those unaccustomed with the world of artisanal beer and the connoisseur.
The ale’s packaging treatment, created by Mexican design studio Savvy, reflects its artisanal origin “without sacrificing the reach and reception of more commercial brands” by combining familiar craft aesthetics with those of an established premium nature.