Whyte Lilja is a Swedish architectural firm that specialises in the design and build of exclusive private villas. Their identity, recently updated by Stockholm based interdisciplinary brand and design consultancy Kurppa Hosk, blends classic letter-forms with the concept of reification to create a modern and elegant logo-type.
Opinion by Richard Baird.
Cloudberry is a New York-based interactive design firm that specialises in simple and intuitive on-line experiences for both the financial and healthcare sectors. Brand design agency Perky Bros – commissioned to develop Cloudberry’s visual identity and website – created an abstract smile like logo-mark to resolve and express the simplicity of ideas, the positive impact these have on Cloudberry’s clients and its clients’ customers and a friendly, accessible approach.
Ness is a new application that draws together personal information from social networking sites such as Twitter, Facebook and Foursquare (a process described as ‘machine learning‘) to provide its users with individualised restaurant recommendations. The app’s identity was strategically managed, named and designed by international brand development agency Moving Brands and represents the idea of unique user-centric data from multiple sources being brought together with a faceted heart logo-mark.