BVD have recently completed their brand identity work for Nina Jobs, a Swedish industrial designer working within the fields of art direction, product and furniture design for companies such as Ikea, Uniqlo and MoMa New York. Based around a responsive website that balances identity and content with large product images set against a white background, as well as a good quality business card that mixes pink board with a debossed black ink, and a logotype built from the lowercase geometric sans-serif characters of Futura, BVD‘s solution is bold yet feminine, efficient yet accessible.
Opinion by Richard Baird.
Collective is a contemporary visual arts organisation founded in 1984 to help new and emerging artists exhibit their work in Scotland’s capital city Edinburgh. The organisation delivers a diverse programme of new exhibitions and commissions, and is described as being “fundamental to the cultural vitality of the country”. Following a move to The City Observatory, Glasgow based design studio Graphical House worked with Collective to develop a new brand identity that would challenge the ‘white space’ gallery convention and give them a contemporary voice within Edinburgh.