BPO


Sissy’s Southern Kitchen by Tractorbeam

Script logotype designed by Tractorbeam for Sissy's Southern Kitchen

Sissy’s Southern Kitchen is a Texas based restaurant created by celebrity chef Lisa Garza, a former contestant on The Next Food Network Star, that serves southern classics such as fried chicken, bourbon bread pudding and gulf shrimp n’ grits. Developed by brand design agency Tractorbeam, Sissy’s visual identity takes a classic 50’s photo-illustrated approach and gives it a consistent quality across a diverse set of assets.

Continue reading this article


Fresh Point designed by Designers Anonymous

Logo and packaging created by Designers Anonymous for Russian fast food cafe Fresh Point.

Fresh Point is a new and healthy fast food cafe that sells soups, wraps, sandwiches, fresh juice and yoghurt from its location on Nevsky Prospekt, St. Petersburg, Russia. The brand approached London-based agency Designers Anonymous who, utilising a simple leaf/arrow device to communicate fresh and fast, developed a complete visual identity system that included packaging solutions, interior design, POS, uniforms and signage.

Continue reading this article


Lucy’s Fried Chicken by Pentagram

Script logotype designed by Pentagram for Austin based fried chicken and oyster bar/restaurant Lucy's

Lucy’s is an Austin (TX) based fried chicken and oyster bar/restaurant owned by James and Cristina Holmes situated on South Congress Avenue. Named after the owners’ grandmother and daughter, Lucy’s is the second of two restaurants following the earlier success of their more upscale restaurant, Olivia. Lucy’s identity, created by international design agency Pentagram, revolves around a simple, retro script logo-type, egg monogram and illustrated character executed as a neon sign.

Continue reading this article