Frameline 41 by Mucho, United States
Posted: Filed under: Film, Graphic Design Reviews, Logo Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Agency, Branding Blog, Branding Reviews, Brochure Design, Copy Opinion by Seth Rowden, Corporate Identity Design, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Mucho, Designed in California, Designed in San Francisco, Fonts in Use: Avenir, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Design Trends: Clever Logos, Logo Designs, Logo Opinion, Logotypes, Minimal Design, Minimal Package Design, Modernist Brand Identities, Poster Design, Sans-serif Typography, Smile In The Mind, The Very Best of 2017, Ticket Design, Tote Bag Design, Typography Comments Off on Frameline 41 by Mucho, United StatesOpinion by Richard Baird & Seth Rowden
Frameline is an American nonprofit arts organisation and the world’s longest running LGBTQ film festival. Frameline continues its mission, since its founding in 1977, to change the world through the power of gay cinema, and to connect filmmakers with audiences locally and internationally. Graphic design studio Mucho worked with Frameline on its visual identity and campaigns for its 40th and 41st LGBTQ film festivals, delivering a system based around a framing device. This links membership cards, stationery and business cards, as well as campaign specific materials such as individual event invitations, posters and tote bags.
Playground by Character, United States
Posted: Filed under: Logo Reviews, Technology | Tags: American Design, Brand Guidelines, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, Business Card Design, Colour in Use: Red, Coloured Paper, Corporate Identity Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed in California, Designed in San Francisco, Emboss Detail, Foil Blocking, Fonts in Use: Brown, Fonts in Use: GT Pressura, Graphic Design, Graphic Design Blog, Investment Logos, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Design Trends: Clever Logos, Logo Designs, Logo Opinion, Logotypes, Modernist Brand Identities, Sans-serif Typography, Technology Logos, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, Type Foundry: Grilli Type, Type Foundry: Lineto, Typography, Uncoated Papers & Cards, White Block Foil, White Ink Comments Off on Playground by Character, United StatesOpinion by Richard Baird.
Playground is an American venture fund and start-up studio that takes a hands-on approach to mentoring the next generation of entrepreneurs. It was established with the intention of removing typical operational burdens associated with product development, drawing on the first-hand experiences of its four founders, freeing entrepreneurs to focus on what makes their idea great. Playground not only funds new ventures but offers time, expertise and a space designed to foster creativity and to help ideas flourish, with both machine shops and labs furnished with the latest technologies.
Drawing on the name and the company’s belief that play is integral to the process of new product development, alongside expertise, and with a desire to avoid the visual conventions of the venture capital industry, San Francisco based studio Character developed a brand identity for Playground that mixes the conviviality of a bright red colour palette with contemporary type choices, high-quality materials and print finishes, and plenty of motion online.