BPO


Fathom Architects by dn&co, United Kingdom

Opinion by Richard Baird.

Branding for UK based Fathom Architects by dn&co.

Fathom is a new UK based architectural practice, set up by Justin Nicholls, former partner at Make Architects and Foster+Partners, that draws beautiful and logical buildings from complex briefs, and within the context of sensitive sites. Fathom Architects worked with dn&co. to develop a visual identity that would encapsulate this focus as well as their curiosity and use of technology.

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Globetouch by Bunch, United Kingdom

Opinion by Richard Baird.

Brand identity and business cards for global mobile communications platform Globetouch by graphic designs studio Bunch

Globetouch is a UK communications business and platform owned by operators and providing a wide range of mobile devices with access to a global and cloud-based ecosystem through an extensive network of offices and data centres.

This extensive network and global reach is expressed throughout Globetouch’s brand identity, created by Bunch, using a modern pared-down colour palette inspired by migratory birds, a G that matches the tilt of the earth, patterns that draw on binary code, and a photographic library that touches upon exploration, travel and data.

These assets connect a variety of print and digital communications including, but certainly not limited to, brand guidelines, business cards, stationery, brochures, packaging and website.

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The Collection of A. Alfred Taubman by Franklyn, United States

Opinion by Richard Baird.

Visual identity and four-volume catalogue for The Collection of A. Alfred Taubman by Brooklyn based graphic design studio Franklyn

The late A. Alfred Taubman was an American real estate billionaire, philanthropist and former owner and chairman of Sotheby’s, who had built a significant art collection, valued at around $500 million, that included works by Raphael, Kandinsky and Picasso, amongst many others.

Following Taubman’s death this year, and with the hope of restoring his image after a price-fixing conviction in 2002, Sotheby’s held a private auction of his collection. To mark this event New York based graphic design studio Franklyn created a visual identity system that draws attention to the high-profile nature of the artists and the artwork for sale, and would share some of the personal aesthetic sensitivities of their former owner. The project went on to include monogram, signage and brochure design.

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