Investec 2014 Team Conference designed by Garbett
Posted: Filed under: Business, Banking, Law and Finance | Tags: Brand Identity Reviews, Branding, Branding Blog, Brochure Design, Colour in Use: Pastels, Coloured Paper, Design For Print, Design Reviews, Designed by Garbett, Designed in Surry Hills, Designed in Sydney, Die Cut Design Detail, From Australia, Graphic Design, Graphic Design Blog, Illustration, Logo Design & Branding Blog, Logo Designs, Logos, Logotypes, Notebook Design, Tote Bag Design, Visual Identity Design Blog Comments Off on Investec 2014 Team Conference designed by GarbettOpinion by Richard Baird.
International banking specialist and asset management group Investec’s 2014 annual team conference took place in Port Douglas, a coastal town located in the tropical north of Queensland, home to the Great Barrier Reef and the rainforest of Daintree and Cape Tribulation.
The conference’s identity, designed by Sydney-based Garbett, draws on themes of travel, tropical destination and for the most part avoids any hint of corporate convention. This is achieved through simple geometric illustrations across beach towels and tote bags, a bright colour palette, the generosity of dyed papers, die cut detail to create luggage tags and a passport-like notebook and the dual nature of the language choice. The result is a playful summer holiday aesthetic with a practical edge.
PangPang Summer Beer designed by Snask
Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Alcohol Packaging, Beer Packaging, Best Packaging Designs, Bottle Label Design, Bottle Packaging, Colour in Use: Pastels, Craft Beer Logos, Craft Beer Packaging, Craft Brewery Logos, Craft Brewery Packaging, Creative Packaging, Design For Print, Design Opinion, Designed by Snask, Designed in Stockholm, Food Logos and Packaging Design, Food Packaging, From Scandinavia, Handcraft, Logo Design Inspiration, Microbrewery, Packaging Company, Packaging Design, Packaging Design Blog, Packaging News, Packaging Opinion, Reviewed by Robert Holmkvist, Swedish Design, The Best Packaging of 2014 Comments Off on PangPang Summer Beer designed by SnaskOpinion by Robert Holmkvist.
PangPang is a Stockholm based microbrewery that was established by oddball Fredrik Tunedal in 2011. Fredrik, only 23 at the time, tattooed PangPang across his knuckles to celebrate the founding of what he believes to be Sweden’s first microbrewery. These knuckles now form the basis of the brewery’s logotype.
Swedish design studio Snask were commissioned to develop a strategy for PangPang’s 2014 summer series of hand brewed beers that would help them to compete within a growing craft beer sector and with the increasing number of microbreweries. This would be achieved by creating a playful visual identity and packaging solution that would stand out on shelves stacked with beer labels that often lacked individual character. The design and naming was built around the theme of tiki — a choice that felt suitable for summer beers and would create an ideal opportunity for interesting, distinctive and cheeky names. These included Cocojambo, Playa del Drevviken, Waikiki, Libertango and Tiki Tango.
