Mi&Mall is an online shopping destination and resource that brings together and supports small to medium designer brands for people interested in fashion, trends and exclusive collections. Based around a simple logo-type, ampersand, a pale colour palette and a tactile print and material choice, Mi&Mall’s visual identity, created by Spanish multidisciplinary design studio Atipo, mixes high fashion and boutique craft cues to express style and exclusivity with a sense of handmade quality and individuality.
Attido, formerly Nordic Solutions, is a Finnish based consulting, development and optimisation company that focuses on the utilisation of information systems in business. Following expansion into the global market and a change in name the company approached independent design agency Bond to develop an identity that would characterise their “goal-driven and solution-centered attitude”.
Keaykolour is a premium sustainable paper brand aimed predominantly at the creative industries owned and distributed by Arjowiggins. The brand’s identity, created by independent and London based design agency Blast, unites an iconic double K symbol and a finer logo-type (carried over from the previous design) to characterise the distinctive, bold choice and detailed quality of the materials.