StrangeLove Organic Energy Drink by Marx Design
Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Botanical Illustration, Box Packaging, Copy Opinion by Seth Rowden, Copywriting, Creative Packaging, Design For Print, Designed by Marx, Drinks Packaging, From New Zealand, Guest Opinion, Handcraft, Illustration, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Opinion, Soft Drink Packaging, The Best Packaging of 2015, The Very Best of 2015 Comments Off on StrangeLove Organic Energy Drink by Marx DesignOpinion by Richard Baird & Seth Rowden
StrangeLove is an Australian energy drink creator with a four flavour range made up of Ginger Beer, Blood Orange & Chilli, Smoked Cola and Bitter Grapefruit. Although mass-produced, each variety has been crafted to taste homemade using high quality organic ingredients, and developed in response to other energy drink brands who have failed to live up to their premium positioning. Keen to avoid the visual tropes of the category and secure a witty, eye-catching and original look, Marx Design worked with StrangeLove to improve on the illustrative brand character established by their earlier bottles using simpler compositions, plenty of white space and sharp copywriting.
Belle Epoque designed by Mind Design
Posted: Filed under: Fonts in Use, Food and Drink, Logo Reviews, Packaging Reviews | Tags: Best Packaging Designs, Black and White, Box Packaging, British Design, Business Card Design, Colour in Use: Black, Colour in Use: Gold, Creative Packaging, Designed by Mind Design, Envelope Design, Extended Logotypes, Foil Blocking, Fonts in Use: Sophia, Gold Foil, Graphic Design Blog, Handcraft, Letterhead Design, Logo Design Inspiration, Logo Design Resource, Logo News, Logotypes, Luxury Logos and Packaging Design, Marble Patterns, Metallic Spot Colours, New Logo, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Paper and Card Packaging, Pâtisserie Logos & Packaging Design, Sans-serif Logotypes, Sign Design, Stationery Design, Still Life in Brand Identity Design, The Best Brand Identities of 2015, The Best Logo Designs of 2015, The Best Packaging of 2015, The Very Best of 2015, Uncoated Papers & Cards Comments Off on Belle Epoque designed by Mind DesignOpinion by Richard Baird.
Belle Epoque is a French patisserie, located on Islington’s Upper Street, crafting cakes, chocolates, breads, viennoseries, tarts and quiches from high-quality ingredients in a kitchen designed to complement the unrivalled expertise of their chef.
Originally commissioned to develop Belle Epoque’s website, Mind Design managed to expand the scope of the project into a full brand identity exercise that went on to include still life photography, stationery, business cards, packaging, menu design and website. Inspired by the drawings of English Art Nouveau artist Aubrey Beardsley, Belle Epoque’s new brand identity is built around a bold swirling black and white motif, the flourishes of a gold ink and block foil print finish, and images that draw out the colour, artistry and detail of the pastry work through colour and form contrast.
Teahouse Exclusives by Peter Schmidt Group, Germany
Posted: Filed under: Food and Drink, Packaging Reviews | Tags: Best Packaging Designs, Box Packaging, Creative Packaging, Design For Print, Drinks Packaging, Fluorescent Ink, Food Logos and Packaging Design, German Design, Hand Drawn Typography, Handcraft, Illustration, Metallic Spot Colours, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Opinion, Paper and Card Packaging, Script Logotypes, Script Typography, Tea Packaging, The Best Packaging of 2015 Comments Off on Teahouse Exclusives by Peter Schmidt Group, GermanyOpinion by Richard Baird.
Teahouse Exclusives is a German company with a portfolio of high-quality black, green, fruit, and herbal teas, a philosophy that revolves around sophistication, quality and modern lifestyle values, and describes itself online as being trend-conscious. Based around the concept of individuality and strong character, integrated brand consulting business Peter Schmidt Group worked with Teahouse Exclusives to develop a new packaging treatment for its everyday range. These feature original illustrative and custom typographic detail and a contrast of bronze metallic and fluorescent spot colours.
