BPO


Global Art Project by Work In Progress, Norway

Opinion by Richard Baird.

Duplex and die cut business cards by Work In Progress for art curation organisation Global Art Project

The Global Art Project was established by Norwegian independent curator and writer Selene Wendt as a professional platform and framework for the communication, development and presentation of international contemporary art across geographical borders with the intention of bringing together all aspects of exhibition development. The Global Art Project is based in the city of Oslo and features a new brand identity, developed by multi-disciplinary Scandinavian design studio Work In Progress, that included duplex and die cut business cards, notebook, A6 presentation folder with inlay cards, website design, A1 poster and stickers.

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Melba at The Savoy by Pentagram, United Kingdom

Opinion by Richard Baird.

Visual identity and copper foiled pâtisserie packaging designed by Pentagram for London patisserie and cafe Melba at The Savoy

Melba is a pâtisserie and cafe, located on the corner of The Strand and Savoy Place in London’s North Bank, and is one of nine places to eat and drink at The Savoy hotel. The patisserie is described as offering a glimpse into the exclusive and luxury world of The Savoy, and is the first time that the hotel, accessed via private road, will have a presence on the high street. Melba features a distinctive interior of black and white tiles, white marble alongside dark stained woods, cornicing, a curved glass counter and gold chandelier. It also features a distinctive visual identity treatment developed by UK based Pentagram partner John Rushworth.

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Kate Wallich by Shore, United States

Opinion by Richard Baird.

Custom Franklin Gothic logotype and business card for director and choreographer Kate Wallich designed by Shore

Kate Wallich is an American award-winning choreographer, dancer and director whose work has been commissioned and presented nationally and internationally by arts organisations such as On The Boards, The Frye Art Museum and Northwest Dance Project, amongst many others. Alongside Lavinia Vago, Kate Wallich is also founder of Seattle based contemporary dance company The YC, and teaches her own brand of movement classes from her studio in Seattle, Washington.

Kate’s personal brand identity, developed by graphic design studio Shore, and which included business cards and website, utilises bold custom typography as a way to explore the physicality of dance, establish a personal and distinctive tone of voice, and capture some of the unique aesthetic qualities that permeate all of Kate’s activities and ventures.

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