London based Mind Design has created the identity for the design component of the 2012 Milan Design Week to be held between the 17th and the 22nd of April. The event will be hosted by British industrial designer Tom Dixon at the Museum of Science and Technology and will cover a wide range of fields including technology, art and design. Mind are currently working on a 3d version of the identity which I will post as soon as it becomes available.
“Positioned within walking distance from Zona Tortona, and minutes away from Rossana Orlandi, MOST will be a focus for a group of innovative and groundbreaking designers, curators and companies who share the same global brand attributes in the fields of technology, art, design, fashion, materials, transport, publishing and new media. Each exhibitor will occupy an individual space within the 40,000sqm Museum to form one overall exhibition and theme. MOST will showcase a variety of different exhibitions, both indoor and outdoor and up to 1000sqm, with smaller exhibits positioned together creating a carnival environment.”
– Tom Dixon
Adams & Harlow is a brand of Lincolnshire made pork pie that has a rich heritage dating back to 1910 and continues to bake on its original premises under the management of the founder’s granddaughters. The brand’s new packaging and identity, created by London based Designers Anonymous draw together the personalities and history that underpin the brand with a quirky but traditional illustrative and typographic style.
Catalina Fernandez is a San Pedro (MX) based pastry shop that began life in 1988 as a home bakery. Following continued growth, new customers and the opening of more premises, Catalina Fernandez approached independent design agency Anagrama to develop a more eloquent and sophisticated brand proposition.