Brazilian fashion blogger Rafaela Abrahao recently commissioned design agency BR/Bauen to develop a new visual identity that would extend across her website and stationery. Drawing on Rafaela’s favourite brands, Prada, Versace and Hermes, and an interest in English nobility for inspiration, BR/Bauen developed a solution that unites the fine illustrative detail and typographical flourish of a blackletter monogram executed with a contemporary and consistent single line weight, an uppercase neoclassical Didone logo-type, duplex material textures and the finish of a foil, hand stamp and emboss. It is a combination which works well to convey the personal aspect of blogging, garment texture and a clear relationship with high fashion.
As well as providing space, Storyline, Norway’s largest film studio, offers a wide range of services which include, but are not limited to, set building, lighting, VFX, audio and video post production as well as costume and equipment rental.
Developed by Work In Progress, Storyline’s visual identity brings together the classic flourish of a script, the humanist qualities of hand drawn detail, a sense of practicality in the choice of secondary typeface and interior colour, and the spacial consideration and practical effects of the photography.
Bound by the energy of a bright colour palette, the identity manages to deliver a multi-faceted but cohesive solution that is distinctive and communicative, and extends across business cards, stationery, t-shirts and signage.
Dalaco is a UK-based family run cufflink and accessory business that has been designing for and marketing to jewellers for over 30 years. Their new visual identity, developed by design agency Believe In, marks the passing of the business from one generation to another through the contemporary rendering of a lark, a songbird that signals the dawn of a new day, that was inspired by the heritage of the family name and acts, much like a craftsman’s monogram, as a symbol of pride, care and a guarantee of quality.