Back in November 2011 premium soy wax candle brand Rewined launched a new packaging solution created by Charleston-based independent design agency Stitch. I described the project in my original post as neatly resolving the themes of candle and wine craft, vintage and heritage through a diverse but coherent combination of earthy textures, a recycled letter-pressed label, hand stamped stickers, a simple identity solution that draws together origin and local industry through a classic circular crest lock-up with aged and humanist imperfections, alongside a bright ‘wax’ seal token and hand signed detail.
Stitch have recently published images of a number of other brand assets that share and expand on the craft cues and textures of the product with the addition of a lovely two ply, uncoated, unbleached board and a light veneered business card with sticker detail, the brass screws of the catalogue, the deep green of a tape and the grain sack-like qualities of a string-tied canvas bag.
Hardpop is an electronic music venue located in the Mexican city of Juárez that plays host to both international and national DJ’s. Their new brand identity, a contemporary interpretation of classic military insignia, familiar and unusual typographic forms, print that reflects the contrasting nature of the name through material choice, colour and print finish, was created by design studio Face.