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Maréna Beauté designed by We Are Bold

Logo and packaging with copper foil detail designed by We Are Bold for Swedish cosmetics brand Maréna Beauté

Maréna Beauté is a new Swedish cosmetics brand, founded in 2013 by make-up artist Diarry Maréna, that creates high quality products for people with dark skin types. Stockholm-based design studio We Are Bold were commissioned by Maréna to develop a brand identity solution for her range of foundations, powders and blushers—which included a monogram, logo-type and packaging design—that would appeal to a market currently underserved by other premium cosmetic brands.

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Middagsfrid designed by Bold

Packaging with hand drawn illustrative detail by Bold for Swedish ingredient and recipe delivery service Middagsfrid

Middagsfrid is a service that delivers ingredients and recipes to busy inner city families with limited free time but a desire for high quality, preservative free food. In 2011 Middagsfrid launched its own range of products branded and packaged by Stockholm based Bold working in collaboration with illustrator Peter Herrman.

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