Gorilla is a production house considered to be Wales’ largest provider of editing, mixing, grading and vfx services to the broadcast market. Gorilla recently underwent a brand identity transformation led by Cardiff-based Smörgåsborg, a firm that specializes in branding, strategy, and art-direction.
Guest Opinion written by Anthony Lane
Lunch & Recess is a video production company based in the small town of Charleston, South Carolina that develops TV spots, webmercials, brand films and webisodes for advertising agencies, PR companies and private business. Their visual identity, created by Fuzzco and based around a simple logo-type, neatly balances geometry, internal space and a shared single-line weight that binds box and type, to convey what looks like subtle technological qualities, a sense of structure, format and framing that is suitably reflective of L&R’s screen-work and perhaps a practical/pragmatic approach.
Radiate Sound is an Auckland based recording and engineering studio that delivers a range of post production and composition services for the television, radio and on-line markets. The studio’s identity, created by freelance designer Bradley Rogerson (with digital work developed by Supply), juxtaposes type size, weight and detail, animation and sound to create a dynamic visual identity.