BPO


Fika designed by Designers Anonymous

Fika - Signage by Designers Anonymous

Fika is a bar and kitchen located on London’s Brick Lane with a rustic menu prepared on site and to order, all of which can be taken away. Created by Designers Anonymous, Fika’s visual identity, which extends on-line, in-print and as signage, is an illustrative and photographic mix of characters, cartoons and quirky compounded imagery bound by a consistent logo, material choice and a recurring perforated edge detail.

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The Tokenhouse by Designers Anonymous

Logo for The Tokenhouse created by Designers Anonymous

The Tokenhouse is a gastropub – run by hospitality brand Fuller’s – located on London’s Moorgate road. Designers Anonymous – the agency behind the branding of Fuller’s King’s Cross pub venture The Parcel Yard and fair-trade coffee range Brewer St. – developed a visual identity for the venue that appropriates 17th century history, gives it a contemporary vector treatment, a creative but cohesive diversity throughout the print work and a high quality finish across the exterior signage.

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Brewer St designed by Designers Anonymous

Logotype as a cup detail developed by Designers Anonymous for Fuller's fair-trade coffee range Brewer St

Brewer St. is a new fair-trade coffee range developed by UK based hospitality brand Fuller’s to take advantage of continued coffee market growth and build on the day-time custom of their pubs, bars and hotels. London based graphic design studio Designers Anonymous, following their successful rebranding of Fuller’s flagship King’s Cross pub The Parcel Yard, developed a visual identity solution for the brand based around custom typography, playful brand language and an industrial colour palette. This extends across menus, branded cups, coasters, and loyalty card, and conveys Fuller’s heritage and the craft of coffee-making.

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