Ritualize is a cross-platform fitness and lifestyle app that utilises leaderboards, education, challenges and exercises to establish and track small habits that should lead to improved physical and mental health, and a sense of well-being over time. Shorthand, an independent brand identity and graphic design studio based in Newcastle, Australia, were recently commissioned to help bring the app to market. This included naming, visual identity, website and stationery design as well as establishing the look and feel of the app’s user interface.
Dadadum is a Swiss contemporary furniture brand created out of respect for and in homage to the functionality, technical expertise and minimalism associated with Swiss design, and that strives to bring out the beauty of each raw material. The brand draws on the ‘talents of local designers who have made an international name for themselves and whose specifications are to re-establish the notion of Gute Forme as espoused by Max Bill’. Developed by design studio and co-founder Demian Conrad Design, Dadadum’s new brand identity uses Swiss sans-serif typography and a grid based approach that plays with letter space to convey the core values of modularity, playfulness and origin.
Studio Källbom is the Stockholm-based studio of digital design duo and identical twins Andreas Källbom and Daniel Källbom. Led by instinct, insight and the latest technologies and designing for both start-ups and established business including Spotify, Qapital and Readmill, Studio Källbom’s work encompasses a variety of platforms and devices, from computers and phones, to televisions and physical environments.
The studio’s new visual identity, created by Bedow, utilises a simple right angle break in a logotype built from the characters of Maison Neue, clear copywriting and a contrasting black, white and bright neon green highlight — perhaps a reference to the monochrome monitors of the past but executed as a contemporary single edge detail across tables, business cards and signage — to neatly convey forward momentum, functionality and technology with just a few assets.