Blanca is a ‘dairy hub’ created to ‘mediate between two extreme poles of the industry; [milk] production and [consumer] knowledge’ and to ‘produce honestly, think critically and consume responsibly.’ Based around a simple stencil cut logo-type solution executed with a monochromatic simplicity and subtle craft cues, Blanca’s visual identity, developed by Barcelona-based brand and graphic design agency Lo Siento, manages to infuse and visually convey the disparate perceptions of commodity and care.
Townhouse is a hotel designed and ‘curated’ by The Kastiel Family and located at the heart of the Tel Aviv. Based around tactile material and print finish, a mixed typographical approach in conjunction with a simple sans-serif logo-type and monogram, Townhouse’s visual identity, created by boutique design studio Koniak, frames the traditional crafted luxury of the hotel’s interior fixtures and fittings with a contemporary restraint and lack of superfluous detail.
Hilea is a developer of social and environmental art projects and provides design consultation and training services to local artisans in rural Brazil with the objective of improving the quality of life of the ‘traditional population’. Hilea’s visual identity, created by Hyperlocaldesign, neatly resolves sustainability, economy and craft through a rich single colour pine green executed across a tactile uncoated substrate and the emboss of a tall but light H monogram that suggests structure and stability.