BPO


University of the Arts Helsinki designed by Bond

Logo and coloured board business cards designed by Bond for the University of the Arts Helsinki

The Finnish Academy of Fine Arts, Sibelius Academy and Theatre Academy Helsinki merged in the beginning of 2013 into the University of the Arts Helsinki. Bond created the complete branding solution for the new university. The strategy for the identity was to create a distinctive set of logotypes based on a common design language, and to introduce an anchor symbol that acts as a point of connection between the university mother brand and the three academy brands. The simple and bold ‘X’ has plenty of meanings, just like art does. The symbol can be seen, for example, as a starting point, a destination, a meeting place, a location, a signature, an unknown force, a warning, an irritant, a question and a solution.” – Bond

Continue reading this article


Valentto Olive Oil designed by Anagrama

Olive oil packaging with gold foil detail designed by Anagrama for Valentto

Valentto is a Mexican cold-pressed virgin olive oil produced by Olivarera Italo-Mexicana – a Mexican Italian collaboration – created for commercial kitchen and restaurant use. Multidisciplinary design agency Anagrama recently developed a new brand identity and packaging solution for Valentto that juxtaposes the natural detail of Italian landscapes alongside the industrial utility of a square tin structural choice, described by Anagrama as being “reminiscent of an old-school automobile oil canister”, to reflect the origins of the company, the natural quality of the oil and its target market.

Continue reading this article


MediaCreator designed by Lundgren+Lindqvist

Logo and stationery with fluorescent green ink detail designed by Lundgren+Lindqvist for Swedish print production and project management company MediaCreator

Media Creator is a Swedish print production and project management company that utilises a flexible web-based system that pairs a ‘intuitive computerized system’ and translation service, with ‘alert’ and ‘friendly’ staff to streamline their entire print process.

Utilising a predominantly two-tone colour palette, san-serif typography and bright contemporary illustrative detail, MediaCreator’s new visual identity, which included a new logo, stationery set and website created by design bureau Lundgren+Lindqvist, balances production efficiency with individual character and infuses it with a sense of support and accessibility.

Continue reading this article