Grand Ferdinand by Moodley, Austria
Posted: Filed under: Leisure and Tourism, Logo Reviews | Tags: Austrian Design, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Business Card Design, Colour in Use: Red, Coloured Paper, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Moodley, Etched Illustration, Foil Blocking, Fonts in Use: Effra, Fonts in Use: Larish Alte, Gold Foil, Graphic Design, Graphic Design Blog, Hotel Logos, Logo Design & Branding Blog, Logotypes, Property Development Logos, Sans-serif Logotypes, Sans-serif Typography, Serif Typography, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, Triplex Business Cards, Typography, Uncoated Papers & Cards Comments Off on Grand Ferdinand by Moodley, AustriaOpinion by Richard Baird.
Grand Ferdinand is hotelier Florian Weitzer’s fifth hotel. It features a distinctive interior of green leather upholstery and Lobmeyr chandeliers, rooms with ornate and functional furnishings, and a restaurant that is said to serve the best French champagne and the grandest Viennese cuisine, all set within a landmark building located on Vienna’s Ringstraße.
Grand Ferdinand has a philosophy that celebrates the past whilst moving forward. This meeting of tradition and modernity, whilst running throughout the hotel’s interior design and underpinning service practice, also informs its brand identity, created by Austrian graphic design studio Moodley. This encompassed stationery, signage and website design, as well as a variety of printed assets that included menus, posters and postcards.
