Two of Us
Posted: Filed under: Art and Design, Logo Reviews, Self-Initiated | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding News, Business Card Design, Colorplan Papers and Boards, Coloured Paper, Colourful Business Cards, Design For Print, Design News, Design Opinion, Design Reviews, Design Studio Logos, Duplex Business Cards, Fonts in Use: Neuzeit, Fonts In Use: Simplon, G.F Smith Papers & Boards, Letterhead Design, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Opinion, Minimal Design, Pastel Coloured Papers, Sans-serif Logotypes, Stationery Design, The Best Brand Identities of 2015, The Best Business Cards of 2015, The Best Logo Designs of 2015, Type Foundry: Swiss Typefaces, Uncoated Papers & Cards, Visual Identity Design Blog Comments Off on Two of UsOpinion by Richard Baird.
Two of Us is a new British design studio run by Ash O’Brien and Ian Caulkett working from Brighton and Birmingham. Together they specialise in brand identity design, have a philosophy that is based around an honesty and openness in the sharing of feedback, and individual styles and skill sets that when working together complement each other. As an alternative to large studios, the duo choose to pick out the small-scale and personal two-man nature of their business with a simple naming strategy and visualised as a contrast of type detail, type size and of colour. this runs across business cards, letterhead, parcel stickers and website.
Signet 100 HB Pencils designed by Well Made Studio
Posted: Filed under: Art and Design, Fonts in Use, Packaging Reviews | Tags: Best Packaging Designs, Buckram Embossed Paper, Colorplan Embossed Paper, Colorplan Papers and Boards, Colour in Use: Orange, Creative Packaging, Designed by Well Made Studio, Fonts in Use: Bebas Neue, Fonts in Use: Cam, G.F Smith Papers & Boards, Graphic Design Blog, Logo Design Inspiration, Logo News, Logotypes, New Logo, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Serif Logotypes, Surface Texture, The Best Brand Identities of 2014, The Best Logo Designs of 2014, The Best Packaging of 2014 Comments Off on Signet 100 HB Pencils designed by Well Made StudioOpinion by Richard Baird.
Signet is a new pencil range developed by British home, outdoor and lifestyle retailer Pedlars, who applied their expertise to an own-brand product line following a lengthy international search for the perfect pencil. 100, the first of the Signet range and launched in November this year, is made from American basswood, finished in orange with a silver foil detail and crafted by a long-established family-run business in the Czech Republic.
Well Made Studio were given an open brief by Pedlars to select the pencil finish and develop a complementary visual identity and packaging treatment. Informed by modern typography from the mid-20th century with consideration given to future ranges, and using a bright orange board and white ink, the studio looked to create a solid and minimal solution that would stand out from what they describe as a market of fussy vintage-inspired competitors.
