Harridge, formerly Ealing Travel Services, is a corporate travel group made up of Harridge Business Travel, Harridge Luxury and Harridge Events. London-based design studio Igloo were recently commissioned to design the group’s visual identity and brand architecture which would reference its “significant history and experience”. Their design solution, a combination of serif detail, sans-serif characters and a modern colour palette and pattern set, drawing on what Igloo describe as upper-class English culture, mixes a sense of heritage with corporate quality in a clear and concise way.
Tegn_3 is a Norwegian, multidisciplinary, architecture design studio that, through inclusive methods, process-oriented and competent project management, deliver holistic solutions that encompass the fields of architecture, planning and landscape, to large clients across Scandinavia. Their visual identity, developed by Neue, draws together the themes of technical knowledge, structure, connections, collaboration and creativity through neutral typography, a modular and expanding geometric pattern, tactile and reflective print finishes, ample white space and the more unusual, playful addition of colour and the engagement of an interactive image generator.
Molecule is multi-disciplinary, Melbourne-based design firm founded by architects Anja de Spa, Richard Fleming and Jarrod Haberfield specialising in the fields of architecture, interior spaces, art direction and relish the ‘chance to invert a paradigm’. Molecule’s identity, developed by Studio Round is based a round a simple logo-type, expanding pattern and an interesting DIY brand tool kit.