Posted: March 6, 2015 Filed under: Leisure and Tourism, Logo Reviews | Tags: Brand Identity Reviews, Branding Blog, Branding Reviews, Business Card Design, Coloured Paper, Design For Print, Design Opinion, Design Reviews, Designed by Mucho, Designed in Barcelona, Foil Blocking, Gold Foil, Graphic Design, Graphic Design Blog, Green Block Foil, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Design Trends: Dynamic Logos, Logo Designs, Monogram Design, Serif Logotypes, Spanish Design, Stationery Design, The Best Brand Identities of 2015, The Best Business Cards of 2015, The Best Custom Logotypes, The Best Logo Designs of 2015, Typography
Opinion by Richard Baird.
Ona is a Spanish boutique travel agent providing its clients with personal, unique and private tours, day trips and stays in Barcelona and Catalonia. Its experienced guides offer professional insight into local culture, gastronomy, history, architecture, art and design, and provide round-the-clock assistance. Ona’s brand identity, designed by Mucho and based around the tagline “Tailored travel experiences”, is an unusual and distinctive mix of interactive monogram, business cards with light marble and green block foil detail, a website of light and then tinted photography, and monolinear iconography.
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