BPO


The Assembly by Bravo, Singapore

Opinion by Richard Baird.

Logo and neon sign by Bravo for Singapore based men's retail store and coffee shop The Assembly

The Assembly and The Assembly Ground are a men’s retail destination and coffee shop in Singapore. The store stocks a variety of lifestyle labels for the “fun and spontaneous gentlemen who appreciate quality” while the coffee shop is a space for like-minded individuals to get together. Graphic design studio Bravo was responsible for creating a cohesive interior design and visual identity for both experiences.

Described as classic, versatile and playful, Bravo’s treatment mixes familiar fashion patterns with hand drawn illustrative flourishes and practical sans-serif typography across menus, business cards, bags and tags, and sets these within the context of an interior of robust, industrial and earthy material textures, surfaces and furniture. The project also included neon signage and menu design.

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Panini Internazionale by Stockholm Design Lab, Sweden

Opinion by Richard Baird.

Visual identity and packaging for Panini Internazionale by Stockholm Design Lab

Panini Internazionale began life as a small delicatessen in 1990 and since then has grown to become a chain of fast food stores with 19 locations in and around the city of Stockholm, Sweden. Panini Internazionale delivers good quality healthy food quickly and conveniently, is a family run business, and features a name and brand identity treatment developed by Stockholm Design Lab. This included logo, logotype and patterns across menus, coffee cups, signage and packaging.

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