John Lewis Spectrum designed by Pentagram

Opinion by Richard Baird.

Packaging design by Pentagram for John Lewis' consumer electronics range Spectrum

Spectrum is a recently redesigned consumer electronics range created by and sold through British department store John Lewis. The range includes DAB radios, alarm clocks, speakers and iPad covers. These are bound by a cohesive aesthetic of soft plastic, geometric forms, bright colours and a packaging treatment created by international design studio Pentagram, led by partner Harry Pearce.

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The Best of BP&O — November 2014

Curated by Richard Baird.

November's Top 5 Brand Identity and Packaging Design Projects 2014

November’s highlights included Can I Play’s brand identity and interior design solution for Mr Big Stuff and Melt, Mytton Williams’ illustrative approach to their work for construction contractor Bray & Slaughter, Kokoro & Moi’s visual identity for Streat Helsinki and Counter Press’s new letterpress business cards. However, there were five projects that really stood out and have made it into BP&O’s top five, a feature that brings together the most interesting of each month for another opportunity to be seen and shared.

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