BPO


FS Silas Launch Campaign by Believe In, United Kingdom

Opinion by Richard Baird.

Graphic design by Believe In for British type foundry Fontsmith

FS Silas is a new sans-serif and slab-serif font family from British type foundry Fontsmith, each available in five weights and an italic. The family is described as having a squareness of rounded forms with dynamically angles terminals and slabs capable of offering contemporary brands the opportunity to employ different voices with one typographic system.

Fontsmith worked with graphic design studio Believe In to develop a name and launch campaign. This included type specimen, social media strategy and a number of short videos created in collaboration with The Space Between. These digital and print artefacts were united by the title FS Silas – The Enigmatic Type, and a concept that draws its inspiration from the dossiers and secret files of espionage, as well as type specimens of the 50’s and 60’s.

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Fedrigoni Sirio Color by Design Project, United Kingdom

Opinion by Richard Baird.

Packaging for paper manufacturer Fedrigoni's Sirio Color range designed by Design Project

Leeds based studio Design Project were commissioned by Fedrigoni, one of Europe’s leading paper manufacturers, to develop a material sample solution that would help them to promote their flagship paper brand ‘Sirio Color’ within the UK market. With the intention of allowing customers to experience the tactile characteristics and diverse colour palette of the range first-hand, Design Project developed a flat-pack box concept with die cut detail and foil print finish that both informs, inspires and engages.

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Balclis designed by Mucho

Opinion by Richard Baird.

Graphic design by Mucho for Spanish auction house Balclis

Balclis is a leading Spanish auction house, founded in 1979, with a varied catalogue of antiquities including jewellery, fine art, books and furniture. Quick to recognise the changing nature of the market and the way that people engage with the auction process, Balclis moved from local business to secure international recognition. With this in mind, and to keep up with industry changes, the auction house engaged graphic design studio Mucho to redesign their visual identity and simplify experience. This included custom logotype, signage, editorial, business card and brochure, but also a revised and refined buying and selling process that is now more visual and understandable.

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