BPO


Antler designed by Mammal

Antler visual identity and swing tags designed by Mammal

Antler is a British luggage brand and manufacturer that creates stylish, practical, lightweight and sturdy travel solutions “full of design and innovation” drawn from over a 100 years of experience within the industry. Mammal, the design agency behind the brand’s new visual identity, describe Antler, prior to the rebrand, as ‘stagnant’, appearing tired and old-fashioned while its competitors were “surging ahead with growth, innovation, brand awareness and credibility.”

Mammal developed a new visual identity solution for Antler that juxtaposes the old characters of a new logotype with contemporary campaign photography by Matthew Shave and a sans-serif headlines, that brings it up to date without disregarding its significant history.

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F. Ménard designed by Lg2boutique

Logo for Canadian pork producer and family run butcher F. Ménard designed by lg2boutique

F. Ménard is a Canadian pork producer and butcher with a family heritage that dates back fifty years. Their visual identity, developed by brand and packaging design specialist lg2boutique, creates a seamless fusion of a past and present – traditional service values alongside contemporary high standards – through the union of vintage and contemporary photography, the utilisation of digitised, early 20th century typeface and a flat, economical colour palette cohesively executed across a variety of collaterals.

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Expatrius Estate designed by Inhouse

Packaging designed by Inhouse for wine label Expatrius Estate

Expatrius is a limited edition range of wines created from grapes grown on the eastern end of Waiheke Island, New Zealand, by winemaker Luc Desbonnets. The wine’s label and case, created by print and digital design agency Inhouse, contrast the fine detail and traditional heraldic cues of a hand-etched illustrative crown, a gold block foil emboss and tactile substrate alongside geometric, abstract letter-forms, solid fills and a striking monochromatic colour palette to communicate the heritage, high quality, craft and exclusivity of the wine and a very distinctive and contemporary brand character.

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