Quarterly Co. describes itself as ‘a new way to connect with the people you follow and find interesting’ and is an on-line subscription based service that delivers, on a quarterly basis, curated products selected by influential bloggers, designers and artists. Each package is built around a unique concept or story reflective of the philosophies of each contributor providing the subscriber with a tangible link to the people they follow in the digital world. Contributors include, among others, Amanda Hesser & Merrill Stubbs, Josh Rubin & Evan Orensten (from Cool Hunting) and Tina Roth Eisenberg. Quarterly’s visual identity, created by web, app and brand design studio Oak (who also developed the service), is an interesting combination of a utilitarian postal aesthetic, retro illustrative details, badge and san serif logo-type.
Towards the end of 2011, Spanish high street travel agent Vibo (formally Viajes Iberia) began to roll out its new visual identity developed by international design consultancy Saffron as part of a new strategy to differentiate itself from an increasingly generic market place. Following this rebrand, Saffron has published some of the signage and printed collaterals that make up the visual identity system (alongside a new logo-type) that offers an imaginative alternative to conventional destination photography.
Inspiron is a PC, laptop and all-in-one range from electronics manufacturer and on-line retailer Dell. UK and US based multidisciplinary design studio Dowling Duncan, now Mucho, working in collaboration with Dell’s Visual Identity and Brand Experience team, developed a new packaging system for the Inspirion range confidently mixing technological cues, functionality and a craft-like aesthetic.