Poseidon Helsinki by Kokoro & Moi, Finland
Posted: Filed under: Architecture and The Built Environment, Fonts in Use, Logo Reviews | Tags: Architecture Logos, Brand Identity Reviews, Branding, Branding Blog, Branding News, Branding Reviews, Business Card Design, Coloured Paper, Design For Print, Design Opinion, Design Reviews, Designed by Kokoro & Moi, Designed in Helsinki, Envelope Design, Finnish Design, Folder Design, Fonts in Use: GT Walsheim, Fonts in Use: Stanley, From Europe, From Scandinavia, Graphic Design, Graphic Design Blog, Grids and Guides, Letterhead Design, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Poster Design, Script Logotypes, Stationery Design, The Best Architecture Logos, The Best Brand Identities of 2015, The Best Logo Designs of 2015, The Very Best of 2015, The Very Best of BP&O, Type Foundry: Grilli Type, Typography, Unbleached Materials, Uncoated Papers & Cards Comments Off on Poseidon Helsinki by Kokoro & Moi, FinlandOpinion by Richard Baird.
Poseidon Helsinki centralises the tasks of architect and builder with the intention of delivering higher quality construction projects based around visionary and uncompromising design solutions. Poseidon’s values are deeply rooted in a love for Helsinki, a belief in aesthetically ambitious architecture and expansive urban spaces, and improving the capacity and quality of the city through sensitive renovation and attic conversions.
Poseidon’s visual identity, inspired by the colors, grids and shapes of modernism, and the architecture and art of Le Corbusier and the masters of geometric abstraction, was developed by Finnish design studio Kokoro & Moi, and went on to include business cards, stationery, posters and website.
The Mansion on Marylebone Lane by Pentagram, United Kingdom
Posted: Filed under: Logo Reviews, Property | Tags: Brand Identity Design, Brand Identity Reviews, Branding, Branding Blog, Branding News, Branding Reviews, British Design, Brochure Design, Business Card Design, Colour in Use: Brown, Copper Block Foil, Design For Print, Designed by Pentagram, Designed in London, From Europe, From the United Kingdom, Graphic Design Blog, Handcraft, Letterhead Design, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo News, Logotypes, Luxury Logos and Packaging Design, New Logo, Newsprint, Slab Serif Typography, Slab-serif Logotypes, Stationery Design, The Best Brand Identities of 2015, The Best Logo Designs of 2015, Uncoated Papers & Cards Comments Off on The Mansion on Marylebone Lane by Pentagram, United KingdomOpinion by Richard Baird.
The Mansion on Marylebone Lane will be a 22-unit high-quality residential development in Central London with lower ground, ground and seven upper floors, roof terraces and two basement levels. It will feature reflective glazed terracotta external cladding with a subtle variation in colour and shade to achieve an element of interest and complexity, while the reverse will be a white reflective glazed terracotta inspired by the brick courtyards of Victorian London.
Informed by the long history of mansion buildings in London—built for those looking to secure a prestigious address in the city during the boom of the industrial revolution—Pentagram partner John Rushworth developed a strategy and brand identity treatment for the property based around a monogram, slab-serif typography, terracotta colour palette, lifestyle photography and illustration. This extended across brochure, bag and box.
The National Institute of Dramatic Art by Maud, Australia
Posted: Filed under: Art and Design, Fonts in Use, Logo Reviews, Theatre | Tags: Black Block Foil, Brand Guidelines, Brand Identity Reviews, Branding Blog, Branding Reviews, Business Card Design, Colour in Use: Yellow, Coloured Paper, Design For Print, Design Opinion, Design Reviews, Designed by Maud, Designed in Surry Hills, Designed in Sydney, Foil Blocking, Fonts in Use: Theinhardt, From Australia, Graphic Design, Graphic Design Blog, Letterhead Design, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Minimal Logos, Sans-serif Logotypes, Spot Colours, Stationery Design, The Best Brand Identities of 2015, The Best Logo Designs of 2015, The Very Best of 2015, Ticket Design, Type Foundry: Optimo, Typography, Uncoated Papers & Cards, Window Decals Comments Off on The National Institute of Dramatic Art by Maud, AustraliaOpinion by Richard Baird.
The National Institute of Dramatic Art is a national education and training organisation for the performing arts in Australia, and is responsible for developing the talents of some of the country’s biggest stars. With the continued democratisation of performance through digital platforms such as Youtube, and concerns that this had the potential to undermine NIDA’s conservatoire approach, NIDA pursues a technical mastery as a way to preserve a high standard of education.
NIDA looked to design studio Maud to help redesign its visual identity system in a way that help a world-renowned organisation maintain its international presence, prominence and authority within an increasingly accessible field, and broaden its appeal beyond the dramatic arts to include performance skills across a wide range of industries. The project included logotype, signage, prospectus, business cards, brand guidelines and brochure.
