BANG is a Sydney based public relations business and sub-company within the M&C Saatchi group. It is described by RE:, the design studio behind its brand identity, as being known for infectious ideas, seriously bright storytelling, and acting as a social loud hailer for its clients, generating impact, creating chatter and building excitement.
RE:’s identity treatment, which included a dynamic animated logo, a variety of printed collateral and soon-to-launch responsive website, visualises the energy, explosive potential and the impact BANG has on its clients’ businesses, using a bold logotype that frames a variety of brand expressions that are conveyed through a good mix of type, illustration, language, photography, static image and motion.
Proper Beans is a handmade baked bean range created in the English countryside and available from Fortnum & Mason. Proper’s mission is to “reinstate baked beans as the premium meal it once was” with six unique flavour combinations. These include Fava Beans & Smoked Pork Collar, Hamhock, Potato & Thyme and Smoked Bacon & English Mustard. The story and passion behind the brand, as well as the product’s Britishness and handmade quality, is visualised as a distinctive crest and simple packaging treatment designed by London based studio Interabang, and website by James Hayter and Mike Polom.