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Middagsfrid designed by Bold

Packaging with hand drawn illustrative detail by Bold for Swedish ingredient and recipe delivery service Middagsfrid

Middagsfrid is a service that delivers ingredients and recipes to busy inner city families with limited free time but a desire for high quality, preservative free food. In 2011 Middagsfrid launched its own range of products branded and packaged by Stockholm based Bold working in collaboration with illustrator Peter Herrman.

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Ocean Premium Vodka by Alexey Seoev

Packaging with illustrative detail designed by Alexey Seoev for Russian vodka brand Ocean (Океан)

Ocean (Океан) is a Russian brand of premium vodka whose packaging has recently been re-imagined by Rostov-na-Donu (Russia) based Alexey Seoev. The illustrative design utilises a painted aesthetic, gold detailing and deep aqua green to capture the mystical qualities of early seafaring.

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Smets designed by Coast

Logotype and print with spray paint detail designed by Coast for Brussels based luxury department store Smets

SMETS is a luxury department store located in the heart of Brussels (with two more locations across Luxembourg) with over 3.500 square metres of fashion, design, art, food and beauty. Following last December’s BP&O review of the SMETS identity, independent design agency Coast has recently published some further images outlining how this new visual identity has been executed across a wider variety of collaterals and touch-points.

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