BPO


March’s Top 5 Projects 2012

March's Top 5 Projects 2012

These are the five projects I reviewed during March that I felt really stood out and wanted to give them another opportunity to be seen and discussed. I have ordered these from five to one with my favourite project presented last. Do you agree with my choices?

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Packaging Insight: Chi Coconut Water

Chi Coconut Water designed by Leahy Brand Design

Chi is a new brand of coconut water launched this week to the retail trade at the Food and Drink Expo taking place at the NEC in Birmingham. London based design agency Leahy Brand Design (LBD) was responsible for creating the brand’s identity, packaging solution and exhibition stand. Julie James has kindly provided BP&O with an insight into the product and design process on behalf of LBD.

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Middagsfrid designed by Bold

Packaging with hand drawn illustrative detail by Bold for Swedish ingredient and recipe delivery service Middagsfrid

Middagsfrid is a service that delivers ingredients and recipes to busy inner city families with limited free time but a desire for high quality, preservative free food. In 2011 Middagsfrid launched its own range of products branded and packaged by Stockholm based Bold working in collaboration with illustrator Peter Herrman.

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