Molecule is multi-disciplinary, Melbourne-based design firm founded by architects Anja de Spa, Richard Fleming and Jarrod Haberfield specialising in the fields of architecture, interior spaces, art direction and relish the ‘chance to invert a paradigm’. Molecule’s identity, developed by Studio Round is based a round a simple logo-type, expanding pattern and an interesting DIY brand tool kit.
Fjordland is a Norwegian food producer specialising in ready meals, dairy products and deserts. As part of a continuing relationship Oslo based brand strategy studio Strømme Throndsen Design was commissioned to rebrand and repackage Fjordland’s ‘Snarveien till…’ range creating a series of hand drawn and water coloured illustrations, a script logo-type and bold typography to visualise the quality of the ingredients.
Zest is a new collection of pasta sauces and pestos branded and packaged by London based Designers Anonymous. Designed around a series of illustrated characters the new labels focus on the 100% natural ingredients used throughout the range in an earthy and illustratively playful manner.