Filmfaktisk is a Norwegian team of film producers—with a strong focus on locations—that produce both commercial and fictional pieces work. Their visual identity, created by Oslo-based design agency Heydays, cleverly leverages the physical limitations of sign making and turns it into a positive and distinctive asset that visualises—through a simple line detail that connects the stems and the tittles of the i’s alongside an earthy, pine green tint applied to the texture and detail of on-site photography—a practical but creative approach to on-location shooting. It is a very simple treatment but one that brings a proprietary quality to a familiar sans-serif typeface that cohesively binds print, film and digital touch-points.
Michael Barley is a Texas-based commercial photographer with experience in the corporate, advertising and healthcare sectors. His visual identity and business cards, developed by 3advertising, is a lovely mix of simple typography and a crafted and communicative business card solution that adds a tactile dimensionality to the vivid detail of Michael’s photographs.
La Chance is a furniture and lighting company that manufactures and retails ‘sophisticated, rich and distinctive products based on noble materials’ developed by the ‘best designers of the new generation’. La Chance’s visual identity, designed by Artworklove – who’s approach is based on ‘artistic experimentation and systematic design structure, and specialises in the production of sensitively finished work with a well-considered balance of form and function’ – unites tactile material choices, high quality print finishes and a visual identity that blends the fine lines of a monogram with the an unusual reverse italic aesthetic of the logo-type to reflect the uniquely crafted and technical quality of their products.