Opinion by Robert Holmkvist.
Merchants of Beverage is an online service that aims to make buying and gifting luxury items easy. Products include wines, spirits and Champagne’s, as well as hand-blown crystal stemware and professional barware. Each item has been handpicked and curated by a team of experts and sourced from a variety of international artisans. The service’s new brand identity, which included monogram, logotype, stationery and packaging design, art direction and e-commerce website, and features photography from Doron Gild and illustration by Sharon Hwang, was managed by San Francisco based Manual.
Mauritshuis is an art museum and state-owned building constructed in the 17th century and located in The Hague. The building is described as being a fine example of Dutch Classicist architecture. It was formerly the residence of count John Maurice of Nassau and has been home to the Royal Picture Gallery since 1822. Today it houses a plethora of Golden Age masterpieces, including works by Rembrandt, Jan Steen and Vermeer.
Following a two-year period of refurbishment the building was reopened in the summer of 2014. To coincide with this occasion a new brand identity was commissioned. Designed by Studio Dumbar this new brand identity, a mix of metallic inks and dyed papers, a serif monogram and contrasting sans-serif type, full bleed and cropped images, over-print detail and bright contemporary spot colour, neatly reflect the contemporary revitalisation of a classic building and gallery.
Carin Wilson is a renowned furniture maker, sculptor, design educator and leader of the New Zealand craft movement throughout the 1970s, 80s and 90s. As well as precisely crafted functional furniture, Carin also creates pieces that look to explore narrative through alternative form — check out his work Royal Pain in the Arse — and are influenced by his Maori heritage.
Carin Wilson’s new brand identity was designed by Auckland based Studio Alexander and recently announced as a finalist in this year’s Best Awards. By leveraging the traditional values typically associated with the craftsman’s monogram and using a contrast of heavy fill and fine lines, type size and weight, colour and the absence of colour, material choice, print finish and bilingual background online, the solution neatly resolves the heritage, craft and functionality of Carin’s work.