Studio Källbom is the Stockholm-based studio of digital design duo and identical twins Andreas Källbom and Daniel Källbom. Led by instinct, insight and the latest technologies and designing for both start-ups and established business including Spotify, Qapital and Readmill, Studio Källbom’s work encompasses a variety of platforms and devices, from computers and phones, to televisions and physical environments.
The studio’s new visual identity, created by Bedow, utilises a simple right angle break in a logotype built from the characters of Maison Neue, clear copywriting and a contrasting black, white and bright neon green highlight — perhaps a reference to the monochrome monitors of the past but executed as a contemporary single edge detail across tables, business cards and signage — to neatly convey forward momentum, functionality and technology with just a few assets.
Peter Dibdin is a photographer who brings creativity, technical knowledge, professionalism and a personal approach to both studio and location shoots for clients working within the commercial, private, arts and editorial sectors. Following a recent move to a studio in Edinburgh’s creative hub of Summerhall, Peter commissioned long-term collaborator O Street to refresh his brand identity in a way that would reflect his new surroundings.
Based around a bold contemporary mark that blends the traditional and individual craft origins of a monogram with what looks like an abstract aperture or ring light, the near neutral sans-serif characters of a logotype built from Pragmatica, and a black ink across a grey boards, Peter’s new visual identity manages to balance personal service with a modernistic neutrality and a cool urban utility. These effectively frame and draw out, through contrast, the colour, detail and people-centric nature of Peter’s portfolio online.
Bedow worked with Essem Design, a Swedish manufacturer of ‘artisanal hallway interiors’ to develop a new brand identity treatment. This included logotype, advert, catalogue, product sheet and stationery design based around “Hej—Hej då”, hello and goodbye in Swedish, a reference, Bedow explain, to the most common phrase used in the hallway.