BPO


Les Market designed by Planet Creative

Logo design by Planet Creative for on-line fashion boutique Les Market

Les Market is an on-line fashion boutique, with a store in Stockholm, that offers a curated collection from brands such as Rick Owens, Kris Van Assche, Alexander Wang and Raf Simons. The store’s visual identity, developed by Planet Creative, establishes – through a bold sans-serif logo-type, a tape, paint and black marker aesthetic, typewriter slab-serif and a monochromatic colour palette – an urban and industrial quality that frames the detail and distinctive style of the garments.

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Factor Negen designed by Red Thumb

Logo design by Red Thumb for Dutch employment specialist Factor Negen

Factor Negen (Factor Nine) is a Dutch firm that assists in the connecting of people with employment opportunities and provides training services to business and individuals with a specific focus on personal and professional growth within the context of teamwork. The firm’s visual identity and stationery solution, based around a logo-mark that unites stencil cut detail with the accessible qualities of a face, was developed by multidisciplinary design studio Red Thumb.

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Longton designed by Longton

Logo and black block foil business card design by Longton

Longton is a Melbourne-based multidisciplinary design studio, established in 2012 by Michael Longton, that offers its clients holistic design solutions built on Michael’s past experience—under his previous agency And—with large, international businesses such Sony Music, Billabong, Stussy and Warner Music.

The studio’s brand identity—an unusual, modernistic arrangement of neutral sans-serif characters, recurring circular forms and a single consistent line weight forming a logo—has a reductionist quality with the underlying qualities of a logic game or mind map. Its expanded letter-forms –  isolated by generous spacing but collectively united by the container—establish a simple, proprietary value that perhaps reflects the arrangement or coming together of external sources—be that information or experience—into a single and cohesive resolution.

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