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Adisgladis by Bedow, Sweden

Opinion by Richard Baird.

Yellow business cards for clothing and gadget retailer Adisgladis designed by Bedow

Adisgladis is a Swedish clothing, accessories, outdoor gear and gadget retailer with premises on Stockholm’s Wollmar Yxkullsgatan street. It has a distinctive interior of copper pipe racks, die cut card hangers, wood fibre and chipboard surfaces, and a philosophy that embraces organic, up-cycled and positive living. Adisgladis’ new visual identity, developed by Stockholm based graphic design studio Bedow, draws on the retailer’s interior, its positive and sustainable ideologies and an element of utility and technology, visualising these using a mix of illustration, pictograms, type, colour and material choice across bags, packaging, signage, stationery, business cards and storefront display.

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Redscout by Franklyn, United States

Opinion by Richard Baird.

Illustrative business cards designed by Franklyn for international strategy, design and innovation agency Redscout

Redscout is an international strategy, design and innovation agency with 55+ employees and offices in both the US and the UK. It is dedicated to what it describes as creating new prosperous futures for ambitious businesses through brand positioning and portfolio architecture, providing identity, product and packaging design services, and offering consumer, cultural and category insight. Redscout recently worked with design studio Franklyn to help develop its own public image—moving it away from a behind-the-scenes business to business company— with a new visual identity treatment that included extensive illustration, logotype, business card and stationery design.

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