Torrefacto designed by Fork
Posted: Filed under: Food and Drink, Logo Reviews, Packaging Reviews | Tags: Brand Identity Design, Brand Identity Reviews, Branding, Branding Blog, Branding News, Branding Reviews, Business Card Design, Coffee Logos and Packaging Design, Creative Packaging, Design For Print, Designed by Fork, Graphic Design Blog, Handcraft, Heat Treated Detail, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo News, Logotypes, Monogram Design, New Logo, Newsprint, Packaging Company, Packaging Design Resource, Script Logotypes, Stationery Design, The Best Brand Identities of 2015, The Best Logo Designs of 2015, The Best Packaging of 2015, Uncoated Papers & Cards Comments Off on Torrefacto designed by ForkOpinion by Richard Baird.
Torrefacto is a Russian coffee roasting business founded in 2011 in response to what they describe as the difficulty of sourcing freshly roasted coffee beans in Moscow, and the time and trouble associated with importing it. Torrefacto prides itself on batch production and hand roasting processes, good consumer relations – which sees its owners personally answering letters and addressing website comments – and a combined roasting and delivery service that reduces the time between roasting, which takes place each Saturday, and receipt.
Created by design studio Fork, Torrefacto’s new brand identity, which included logotype, packaging and stationery, reflects some of the convenience of door-to-door service, individual consumer-focused values and the craft associated with selecting and roasting coffee beans, through typography, structural design, paper choice, colour and finish, in a way that introduces character to, and increases the perceived value of, what has become an everyday experience.
Pablo & Rusty’s designed by Manual
Posted: Filed under: Cafes, Bars and Restaurants, Fonts in Use, Logo Reviews, Packaging Reviews | Tags: American Design, Best Packaging Designs, Brand Identity Design, Brand Identity Reviews, Branding, Branding Blog, Branding News, Branding Reviews, Business Card Design, Coffee Cup Designs, Coffee Logos and Packaging Design, Coffee Shop Branding, Colour in Use: Blue, Coloured Paper, Creative Packaging, Design For Print, Designed by Manual, Designed in California, Designed in San Francisco, Designed in Sydney, Drinks Packaging, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo News, Logotypes, Loyalty Card Design, Monogram Design, New Logo, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Serif Logotypes, Stencil Cut Logotypes, Stencil Cut Serif Logotypes, The Best Brand Identities of 2014, The Best Logo Designs of 2014, The Best Packaging of 2014, Uncoated Papers & Cards, Wood Menu Cover, Wood Textures in Brand Identity and Packaging Design Comments Off on Pablo & Rusty’s designed by ManualOpinion by Richard Baird.
Pablo & Rusty’s is a small-batch coffee roaster, wholesaler, retailer and cafe with four locations in and around Sydney, and a company culture passionate about sustainability and the pursuit of perfection. San Francisco based studio Manual created a visual identity for Pablo & Rusty’s that would better reflect their values, was sensitive to local coffee culture and is described as having a level of design sophistication that would allow the cafe experience and coffee to remain the focus. This extended across packaging, business cards, menus and signage.
Signet 100 HB Pencils designed by Well Made Studio
Posted: Filed under: Art and Design, Fonts in Use, Packaging Reviews | Tags: Best Packaging Designs, Buckram Embossed Paper, Colorplan Embossed Paper, Colorplan Papers and Boards, Colour in Use: Orange, Creative Packaging, Designed by Well Made Studio, Fonts in Use: Bebas Neue, Fonts in Use: Cam, G.F Smith Papers & Boards, Graphic Design Blog, Logo Design Inspiration, Logo News, Logotypes, New Logo, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Serif Logotypes, Surface Texture, The Best Brand Identities of 2014, The Best Logo Designs of 2014, The Best Packaging of 2014 Comments Off on Signet 100 HB Pencils designed by Well Made StudioOpinion by Richard Baird.
Signet is a new pencil range developed by British home, outdoor and lifestyle retailer Pedlars, who applied their expertise to an own-brand product line following a lengthy international search for the perfect pencil. 100, the first of the Signet range and launched in November this year, is made from American basswood, finished in orange with a silver foil detail and crafted by a long-established family-run business in the Czech Republic.
Well Made Studio were given an open brief by Pedlars to select the pencil finish and develop a complementary visual identity and packaging treatment. Informed by modern typography from the mid-20th century with consideration given to future ranges, and using a bright orange board and white ink, the studio looked to create a solid and minimal solution that would stand out from what they describe as a market of fussy vintage-inspired competitors.
