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Ramlösa Kvarn by Amore, Sweden

Opinion by Richard Baird.

Branding and packaging for Swedish flour business Ramlösa Kvarn by Amore.

Ramlösa Kvarn is a family owned business that has been grinding flours for Swedish bakers since 1973. The company are flour experts, working to create a range of artisanal products specifically for breads, pizzas and pastry, and taking flours that were previously a professional secret and branding and packaging these for the broader consumer market. This branding and packaging was reworked in 2016 by Scandinavian graphic design studio and packaging specialist Amore, who replaced a tired and familiar design approach with one of distinction and individuality.

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Higher Living 2016 by B&B Studio, United Kingdom

Opinion by Richard Baird.

Branding and packaging for organic tea company Higher Living by B&B Studio, United Kingdom

Higher Living is a British company who have been blending teas, herbs and spices for over 45 years using only 100% natural and organic ingredients. Continuing their collaboration with Higher Living, which began back in 2010, London-based graphic design studio B&B Studio worked with the company, following a recent expansion of the range, to help redefine its packaging and brand identity with the intention of establishing a new system that would help consumers navigate an increased variety whilst also retaining its idiosyncratic qualities.

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Teabox by Pentagram, United States

Opinion by Richard Baird.

Brand identity and package design for tea subscription service Teabox by graphic design studio Pentagram, United States

Teabox is an e-commerce tea business, established in 2012 and located at the heart of India’s tea-growing regions, that looks to revolutionise the experience of buying and enjoying one of the oldest drinks in history by bringing it directly to consumers. It is based on the popular monthly subscription model, and uses data science to match teas to subscriber’s personal tastes. Teabox worked with Pentagram partner Natasha Jen to develop a new brand identity, packaging system and website that would help establish it as a global brand.

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